Marketing and Sales

 Courseware Includes:

Student Workbook

Instructor Guide

Activities

Pre-Assignment

Course Outline

Power Point Slides

Suggested Reading

Advertorial

 Intellectual Property:

Unlimited Printing

One time Fee

Customizable Content

A small marketing budget does not mean you can’t meet your goals and business objectives – you just have to be more creative in your marketing tactics. This workshop will show you how to get maximum exposure at minimum cost. Learn effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line.

How You Will Benefit:

• Recognize what we mean by the term “marketing”
• Discover how to use low-cost publicity to get your name known
• Know how to develop a marketing plan and a marketing campaign
• Use your time rather than your money to market your company effectively
• Understand how to perform a SWOT analysis

What You Will Cover:

• Defining Marketing
• Recognizing Trends
• Market Research
• Strategies for Success
  • Mission Statements
  • Brochures
  • Trade Shows
  • Developing a Marketing Plan
  • Increasing Business
  • Saying No to New Business
  • Advertising
  • Networking